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WSFA was the area's only VHF station until 1985, when Selma-based WAKA (channel 8) built a new transmitter that was halfway between Selma and Montgomery, thus giving it good coverage in Montgomery proper (but is still licensed to Selma to this day) and replaced WCOV as the area's CBS affiliate. In 1986, it dropped the '''-TV''' suffix, though as mentioned above channel 12 and its radio sister had gone their separate ways three decades earlier. Liberty exited the insurance business in 2002, bringing the station directly under the Liberty banner. The company merged with Raycom Media in 2006. Since Raycom was headquartered in Montgomery, WSFA became the corporation's flagship station. However, with Raycom's 2008 purchase of Lincoln Financial Media's television stations, WSFA shared flagship status with Charlotte's WBTV. |
WSFA was the area's only VHF station until 1985, when Selma-based WAKA (channel 8) built a new transmitter that was halfway between Selma and Montgomery, thus giving it good coverage in Montgomery proper (but is still licensed to Selma to this day) and replaced WCOV as the area's CBS affiliate. In 1986, it dropped the '''-TV''' suffix, though as mentioned above channel 12 and its radio sister had gone their separate ways three decades earlier. Liberty exited the insurance business in 2002, bringing the station directly under the Liberty banner. The company merged with Raycom Media in 2006. Since Raycom was headquartered in Montgomery, WSFA became the corporation's flagship station. However, with Raycom's 2008 purchase of Lincoln Financial Media's television stations, WSFA shared flagship status with Charlotte's WBTV. |
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| − | === Sale to Gray Television === |
+ | === Sale to Gray Television[edit] === |
On June 25, 2018, Atlanta-based Gray Television announced it had reached an agreement with Raycom to merge their respective broadcasting assets (consisting of Raycom's 63 existing owned-and/or-operated television stations, including WSFA), and Gray's 93 television stations) under Gray's corporate umbrella. The cash-and-stock merger transaction valued at $3.6 billion—in which Gray shareholders would acquire preferred stock currently held by Raycom—resulted in WSFA gaining new sister stations in adjacent markets, including ABC affiliate WTOK-TV in Meridian and CBS/NBC affiliates WTVY and WRGX-LD in Dothan (while separating it from WDFX), in addition to the current Raycom stations. The sale was approved on December 20, 2018, and was completed on January 2, 2019. |
On June 25, 2018, Atlanta-based Gray Television announced it had reached an agreement with Raycom to merge their respective broadcasting assets (consisting of Raycom's 63 existing owned-and/or-operated television stations, including WSFA), and Gray's 93 television stations) under Gray's corporate umbrella. The cash-and-stock merger transaction valued at $3.6 billion—in which Gray shareholders would acquire preferred stock currently held by Raycom—resulted in WSFA gaining new sister stations in adjacent markets, including ABC affiliate WTOK-TV in Meridian and CBS/NBC affiliates WTVY and WRGX-LD in Dothan (while separating it from WDFX), in addition to the current Raycom stations. The sale was approved on December 20, 2018, and was completed on January 2, 2019. |
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[[Category:Former NTA Film Network affiliates]] |
[[Category:Former NTA Film Network affiliates]] |
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