KVOA, virtual channel 4 (UHF digital channel 23), is an NBC-affiliated television station licensed to Tucson, Arizona, United States. The station is owned by Quincy Media. KVOA's studios are located on West Elm Street north of downtown Tucson, and its transmitter is located atop Mount Bigelow, northeast of Tucson. The station has one low-power translator: K04QP-D (channel 4) in Casas Adobes, Arizona.
In September 1953, KVOA signed on as Tucson's second television station and NBC affiliate, eight months after KOLD-TV (channel 13) signed on as the CBS affiliate. Although KVOA was an NBC affiliate, it carried a secondary affiliation with ABC until 1956 when KDWI-TV (channel 9, now KGUN-TV) began operations. During the late 1950s, the station was also briefly affiliated with the NTA Film Network.
It was originally owned by Chicago advertising executive John Louis, Sr., along with KVOA-AM 1290 (now KCUB). It was a sister station to KTAR in Phoenix. In October 1953, KVOA brought Tucson its first-ever live television event: a World Series broadcast. The Louis broadcasting empire eventually became known as Pacific & Southern Broadcasting, headquartered in Phoenix; however, Louis did not keep KVOA for long. In 1955, Louis sold the KVOA stations to Clinton D. McKinnon, who would later acquire KOAT-TV in Albuquerque, New Mexico, and combine the two television stations to form Alvarado Television. In 1962, the Alvarado stations were sold to Steinman Stations, the owner of WGAL-TV in Lancaster, Pennsylvania.
In 1968, the Steinmans sold a controlling stake in KVOA-TV to Pulitzer Publishing, making it Pulitzer's first (partial) television station acquisition outside of its home base in St. Louis, Missouri; KOAT went to Pulitzer fully a year later. In 1972, Pulitzer was forced to spin off its share of KVOA to an employee group called Channel 4-TV after it purchased the Arizona Daily Star the year before due to the tightening of the Federal Communications Commission's cross-ownership rules. Channel 4-TV also acquired Steinman's stake in KVOA around the same time.
The station was acquired by the Hobby family of Houston, publishers of the Houston Post, in 1982. When the Post was sold a year later, the Hobby family reorganized its broadcasting interests as H&C Communications. H&C sold off its television stations in 1993, with KVOA going to the Evening Post Publishing Company (through its Cordillera Communications subsidiary).
On October 29, 2018, Cordillera announced the sale of its entire station group to the E. W. Scripps Company. Scripps could not acquire KVOA, since it already owns KGUN and CW affiliate KWBA; as a result, KVOA was sold to Quincy Media in a secondary deal for $70 million. The transaction was approved by the FCC on April 5, 2019, and was completed on May 1 of that year.
KVOA formerly operated Southern Arizona News Network, a 24-hour cable news television network that was exclusive to local Cox Cable subscribers, that premiered on June 7, 2007, and ended broadcasting on March 31, 2010.
From the early 1970s to 2006, KVOA had used the Eyewitness News moniker, and later used the slogan "Where The News Comes First". These newscasts first used a variation of Lalo Schifrin's "Tar Sequence" from the 1967 film Cool Hand Luke, and then later used the various "News Series" themes composed by Frank Gari. These themes were all usually associated with local newscasts on ABC stations, not those of KVOA's affiliated network of NBC, which was more than satisfied with KVOA's news ratings; those in particular had made it one of NBC's strongest affiliates in the Southwest. Just as NBC became the nation's overall leader during the 1980s and 1990s, KVOA also was the market's news leader: by 1995, Channel 4 had led the Tucson news ratings for 21 straight years, half of its history – but only after Jon F. Ruby became the station's general manager in 1974 and initiated a major expansion of news. In 1995, KVOA's $750,000 satellite truck was the market's only microwave-based live news vehicle; Eyewitness News equaled or beat KGUN and KOLD combined in all time slots; was first with stereo, closed captioning, and microwave electronic news gathering; and had the largest television news staff in the market (second in size only to the Arizona Daily Star). However, in February 2006 the name of the station's newscasts was changed to News 4, with the new slogan "Coverage You Can Count On". In November 2007, KVOA changed its slogan to "Balanced News You Can Count On", and also began using normal NBC station themes.
On April 22, 2007, KVOA became the first station in Tucson to broadcast its local newscasts in high definition, starting with the 10 p.m. newscast; among the changes included a new set and updated graphics. KVOA is the first station in Tucson to offer news in high definition and the second in Arizona (following KPNX in Phoenix).
- (TV-4) Eyewitness News (?–2000)
- Eyewitness News 4 (2000–2006)
- News 4 (2006–2013)
- News 4 Tucson (2013–present)
- TV-4, Proud as a Peacock! (1979–1981; localized version of NBC ad campaign)
- TV-4, Our Pride is Showing (1981–1982; localized version of NBC ad campaign)
- We're TV-4, Just Watch Us Now (1982–1983; localized version of NBC ad campaign)
- TV-4 There, Be There (1983–1984; localized version of NBC ad campaign)
- Where the News Comes First (1984–2001)
- TV-4, Let's All Be There! (1984–1986; localized version of NBC ad campaign)
- Come Home to TV-4 (1986–1987; localized version of NBC ad campaign)
- Come on Home to TV-4 (1987–1988; localized version of NBC ad campaign)
- Come Home To the Best, Only on TV-4 (1988–1990; localized version of NBC ad campaign)
- TV-4, is The Place to Be! (1990–1991; localized version of NBC ad campaign)
- It's A Whole New TV-4 (1992–1993; localized version of NBC ad campaign)
- The Stars Are Back on TV-4 (1993-1994; localized version of NBC ad campaign)
- Southern Arizona's News Leader (2001–2006)
- Coverage You Can Count On (2006–2007)
- Balanced News You Can Count On (2007–?)
- Investigating 4 You (?–present)
- We've Got You Covered
- John Overall - weeknights at 5:00, 6:00 and 10:00 p.m.
- Amanda Gomez - weekdays at 4; also weeknights at 6:00 and 10:00 p.m.
- Sean Mooney -
- Denelle Confair -
- Priscilla Casper - weekdays at noon and 5:00 p.m.
- Matt Brode - chief meteorologist;
- Shea Sorenson - meteorologist; weekday mornings (5:00-7:00 a.m.) and noon
- Daniel McFarland - meteorologist;
- Paul Cicala -
- David Kelly -
|TV stations in Arizona|
|TV stations in Tucson, Arizona|
|KFTU 3 (UMás) |
KVOA 4 (NBC)
KUAT 6 (PBS)
KGUN 9 (ABC)
KMSB 11 (Fox)
KOLD 13 (CBS)
KUDF-LP 14 (AZA)
KTTU 18 (MNTV)
K35OU-D 21 (HSN)
KUAS 6 (PBS)
KPCE-LP 29 (Daystar)
KHRR 40 (TLM)
KUVE 46 (UNI)
KWBA 58 (CW)